International retailing of ‘Made in Italy’ products: the results of an observational research study in French and UK markets

Type de document :
Communication dans un congrès
13th International Marketing Trends Conference, Jan 2014, Venise, Italy. The Proceedings of the International Marketing Trends Conference
Liste complète des métadonnées

https://hal-rbs.archives-ouvertes.fr/hal-01078824
Contributeur : Sandrine Palmer <>
Soumis le : jeudi 30 octobre 2014 - 13:53:01
Dernière modification le : mercredi 11 juillet 2018 - 16:20:10

Identifiants

  • HAL Id : hal-01078824, version 1

Collections

Citation

Gaetano Aiello, Raffaele Donvito, Laura Grazzini, Bruno Godey, Daniele Pederzoli, et al.. International retailing of ‘Made in Italy’ products: the results of an observational research study in French and UK markets. 13th International Marketing Trends Conference, Jan 2014, Venise, Italy. The Proceedings of the International Marketing Trends Conference. 〈hal-01078824〉

Partager

Métriques

Consultations de la notice

130